Saturday, July 11, 2020

About Building Websites

Marketing is a struggle to get into.
It's more than just building a website or a blog
and hoping that people visit it...

Pointless to quit when a year from now someone could be
somewhere else entirely.

That's the hope people have when they start an online business.
They want to see some results for the effort they are putting in.

Obviously, the results depend on the actions they take, or don't take.

Hard to expect changes when nothing changes.
When we keep doing what we've always done,
we'll continue to get what we've always gotten.

It takes a lot of learning.
Even just to be a business owner.
Let alone all this marketing stuff....

There's a lot people know and charging a lot of money to teach.
What happens when you don't have thousands of dollars for specialized training?

It gets harder to learn what we aren't exposed to.
It's easier for people who know other businesspeople to talk business with.
Instead of trying to figure it out on their own.

This is why when I learn stuff, I want to write about it.

But at the same time, I'm still trying to get myself set up.
It's easier to set things up when you've done it before.
The more experience you get, the easier it gets.

The less experience you have, the harder it is.
Especially when you're the only one you've got.

I know. I've been there.
There's still stuff I'm learning every day.
But at the same time, I want to be excited about this.
I want to be able to talk about it with my friends
but they don't get what I'm doing or why I'm doing it.
They think all my interests when it comes to this stuff is only 'hobby'
And they tell me to choose between 'hobby' and 'career.'
They have their opinions about what is realistic.
Even though ecommerce is worth trillions of dollars.

Sometimes I'd just like to talk about it. Y'know?
Very few people I know have anything to do with internet marketing.
And the very few people I know of....
Are too busy to talk about it haha.
They are busy doing it.

My friends think this is all about building websites, but it's not.
It's about more than that. A lot more.
Having certain pages, like landing pages, squeeze pages, sales pages...
And even bridge pages.... It's more about having a system set up...
And that means a lot of planning
unless you already have several systems....

Then you could plug and play...

But, when you are starting and you want to put out something good...

I was checking out one those webpage builder things.
I'm not going to name it on here.
I admire people who come out with their own software
or are trying to compete with bigger companies,
providing a similar service, etc.

It's just that a lot of the software I've used
when it comes to website builders.... It's pretty frustrating.
So many limitations.
And a lot of the time, it's a WYSIWYG editor thing.
And you can only do so much with those.
(Not saying I expect it to be perfect or anything),
I'm just saying that they don't always make things easier.

I was talking to a friend the other night about websites.
He said: "Would you rather put like 90+ hours into a website
and risk people not liking it or put that time into something else?"

Firstly, who's to say everyone's going to hate it?
What if it's just diffferent enough that it stands out a bit more?

Secondly, if  a webpage has to be built, so what if it takes a long time?

Personally, I'd rather put the effort into it and not just slap something together.
That's what a lot of people do. They just slap things together.
It took me a while to be content with the design for this blog.
I changed the theme a bunch of times.
I tried to import a theme, but I couldn't insert an image into the header.

Getting set up is the challenge. Once you're rocking, you're rocking.

Gotta be willing to suck at stuff to get better at it.
For me, it's making videos.
And a lot of other things.

But that just means there is room to improve
and at least I'm willing to honestly admit
that I suck at those things.

We all have our challenges and limitations when starting out.
And a lot of it has to do with sucking at things
(that we haven't done before or don't do often).
And things we don't really want to do,
(we can outsource stuff).

This brings me to PLR. Instead of having to write their own stuff,
they can take it from PLR, repupose it and rebrand it.

I'm going to be writing more about this in the next few posts.

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